100 CD’s Project – The New York Drop

by Jason on December 7, 2009

in 100 CD's Project, Marketing/Promotion

My brother Brett lives in Brooklyn and agreed to be my 100 CD’s Project accomplice for New York. Today I received an email from him with pictures and descriptions of where he left them.

With his son Bayard in tow, he traveled from mid-town to Greenwich Village, picked perfect locations, and wrote such wonderful descriptions that I thought I’d just use them verbatim:

CD #46: Park Avenue Meridian

CD #46: Park Avenue Median

On a electrical box on the Park Avenue median, looking Downtown toward the MetLife (former PanAm) building. A gift for a busy Midtown rat-racer, perhaps?

CD #47: Wind-Up Hello Kitty

CD #47: Wind-Up Hello Kitty

In front of Wind-Up Hello Kitty, a cast bronze statue by artist Tom Sachs on display in the courtyard of Lever House (Park Avenue and 53rd Street), with your nephew just waking up and not really sure where he is or why. A gift for a tourist?

CD #48: Small's Jazz Club

CD #48: Small's Jazz Club

Smalls! I talked to a musician outside and he seemed very interested in the project and I thought that he was going to take the disc. I went back later and it was still there. A gift for a jazz cat?

CD #49: Village Vanguard

CD #49: Village Vanguard

The V freakin’ V. I spoke with a woman who stopped to see what I was doing. I explained the project and told her that she could take the CD but had to wait until I took the picture. She didn’t take it. A gift for a Japanese jazz fan?

CD #50: NYU Steinhardt School of Culture, Education and Human Development

CD #50: NYU Steinhardt School of Culture, Education and Human Development

NYU, the Steinhardt School of Culture, Education, and Human Development. Bayard and I waited awhile to see if anyone would take the disc. Nobody did, despite the endless flow of kids with instruments going in and out of the building. A gift for a set of young ears?


Thanks Brett and Bayard! It’s so cool to see my CD’s at Small’s and the Vanguard, as well as the other locations.

To close the email, Brett wrote, “Given the suspiciousness and whothefuckgivesashitness of most New Yorkers, these discs might sit there for awhile.” Let’s hope some good folks in NYC (or tourists) get over all of that and pick ’em up!

I’ll keep you posted…

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